The Truth About That Vegan Teacher

In recent days I’ve stumbled upon a tiktok channel called That Vegan Teacher.

Miss Kadie, or that vegan teacher, has more than 1,7million followers and has turned into a tiktok sensation.

So in this post, you’ll learn the TRUTH about that vegan teacher. We’re looking in depth at that channel together and see, if it might be doing the vegan movement any more harm than good.

So are you ready? Let’s just dive right into it.

First of all, I’m vegan myself. I think every person that puts themselves out on a regular basis and is looking to make a difference in the life of animals and other people – is awesome.

But, but..

There’s a scope to how effective that online activism is.

The Effectiveness Of Vegan Activism

The activism that we’re doing offline and online can be super effective. Or it can be non-effective and even contraproductive.

In general, I’d say vegan activists are anywhere in the middle of the scope. Sexy Vegan, the weird guy from Dr. Phil, is definitely at the contraproductive end of the scope.

And people like Lewis Hamilton, Joaquin Phoenix and people starring in the Game Changers are at the end of the effectiveness scope.

So let’s take a look at where That Vegan Teacher lies.

See, what defines the effectiveness of the person’s activism? What defines the effectiveness of ‘That Vegan Teacher’s activism?

There are a few things involved.

1. Reach

So how many people are you reaching on a daily basis?

Obviously you’re more effective as a vegan activism the more people you reach. But reach is really a double edged sword.

A lot of influencers reach a lot of people because of their competency. Think Dr. Greger. Lewis Hamilton. Earthling Ed.

And some influencers reach a lot of people because they’re weird.

That Vegan Teacher, although a lovely lady, certainly falls in the ladder category.

Now that wouldn’t be a bad thing IF:

The influencer is AWARE of their strategy.

2. Social Skills/ Awareness

Think Vegan Gains.

Vegan Gains reached a LOT of people in the beginning of his youtube work simply by being absolutely EXTREME.

But what few people realize is that there was a strategy to the madness.

Vegan Gains usually started his video slow but in the last minute of the video he went absolutely crazy. Which makes you come back to his channel for more.

It’s the same strategy the makers of Game of Thrones used. Slow start to the episodes but really crazy and traumatizing ends.

That Vegan Teacher, while certainly an intelligent lady, does not seem to be a marketing genius. Now she could be, which would change everything.

But as of right now, it simply seems that she’s putting herself out there because she’s super enthusiastic about the vegan message.

Now that’s great, but we should not forget human psychology.

3. Human Psychology

Lewis Hamilton is super effective in his activism because he’s a person people want to be like.

He’s attractive, he’s successful, he’s cool and he has the necessary communication skills to convey his message.

Joaquin Phoenix is super effective in his activism because he’s a person people want to be like.

He’s attractive, he’s successful, he’s cool and he has the necessary communication skills to convey his message.

Game Changers is a documentary that was super successful, because every single person featured in the movie is, you guess what:

Attractive, successful, cool and a great communicator.

That’s important because preaching veganism is not easy. In fact most people absolutely despise changing their behaviour even if it has positive repercussions.

Because change is scary. And there’s comfort in the old and familiar.

So you can use all the rational arguments that you want, but if you’re not walking the walk and talking the talk, your activism is literally only half as effective.

So conclusion..

.. what is the truth about that vegan teacher?

The truth is, that reach alone is a necessary ingredient for doing effective vegan activism.

But it is not enough to actively change people for the better.

My estimation is that ‘that vegan teacher’ lacks the awareness of her behaviour and is not a good role model to be creating lasting change in people.

Don’t get me wrong: Her rational arguments are spot on and I agree with most of what she’s saying, but rationality has never changed people.

Now I don’t think she’s actually hurting the vegan movement, but she’s unfortunately also not really doing any good.